Those who work even in the periphery of sustainability are inundated from Earth Hour to Earth Day and beyond with pointers on living green, saving energy and planting trees. However, if we step out of our green circle, it is surprising that many business associates are not aware of water, solar and planet holidays.
As with New Year’s there is a lot of hype to use this benchmark for improvement. Instead of weight loss and financial stability, the focus is on reducing footprints and considering the next generation. For me deadlines are always helpful. Earth Day is a reminder to reflect on what else I can do and how I can be a better change agent.
Like the holiday cards from my insurance agent, I try to ignore the avalanche of corporate boasts and be pleased that the occasion was noted. Like adding 15 more minutes of exercise, a percentage may think about modifying behavior for the environment. In Atlanta and around the globe, community activities for individuals and business abound: tree planting; socials and challenges to celebrate this 40th observation. The options let you choose what matters to you among flora, fauna, water, air, energy, and future generations.
Did someone you know become a supporter this year? Did you gather with friends who remember their first Earth Day? Let the day launch another year of considering the planet.